Yahoo has been trying to conquer the web lately (again). After lying dormant for awhile, the great beast that is Yahoo has resumed it’s evil rampage. They’ve acquired Flickr, Del.icio.us, and seem to be planning to get into the OpenID business. With the launch of Yahoo Brand Universe, they began trying to take on the many fan sites on the web. They’re claims? They claim that there are too many small sites out there run by individuals. I prefer those sites to Yahoo by far. Take The Leaky Cauldron for example. It’s one of the two foremost Harry Potter websites. They have successfully become an authoritative source for Harry Potter news, and everything Harry Potter. I don’t want a Yahoo minisite for everything. It’s to late for them to do anything about Harry Potter though. Leaky Cauldron and Mugglenet have large user bases.
Google too has been acquiring other sites, though mainly to make sure they stay around. YouTube is a prime example. Google bought them mainly because the YouTube guys had huge bandwidth bills piling up. YouTube is still going, and it’s run by the same people as it was before, though Google pays the bills. What Google did was they paid $3 billion for a say in what goes on at YouTube. Recently Google bought Doubleclick, a major ad network, for different reasons. Doubleclick was acquired so Microsoft wouldn’t get their hands on it. Plus, I think Google is trying to kill off the pop-up ad.
Microsoft is now wanting to acquire Yahoo for $50 billion. If it happens, it will have been the biggest website event (financially) in a long time. Possibly since Google went public. Why would they want to do that? FYI, Microsoft is just as bad at Yahoo about trying to take over the world. Here’s a quick formula for you: 95% of the world’s computers run Windows + Millions of combined Yahoo and MSN users + More acquisitions = Total cyber domination. This has probably been running through Bill Gates’ head for awhile now…
Well, I don’t want the Microsoft Empire to own the internet. If Microsoft does buy Yahoo, they will continue to buy up innovative new sites, adding them to the ever-growing Microsoft Empire. Hopefully they won’t merge.